How it works

From a topic to a published post

Appora runs the whole loop — writing, designing, scheduling and publishing — while keeping every post in your brand's voice.

1
Create your account
Sign up, verify your email and tell Appora about your business — name, description and brand voice.
2
Connect Facebook & Instagram
Securely connect your Facebook Page and the linked Instagram Business or Creator account. One-time setup.
3
Generate a post
Enter a topic, pick a platform and tone, and let Appora write the caption, choose hashtags and create an image.
4
Publish or schedule
Post immediately or drop it on the calendar. Appora publishes on time and tracks the result for you.

Under the hood

What Appora does for every post

Give Appora a topic. Get a ready-to-post caption, relevant hashtags and a matching image — with multiple variations on higher plans.

Post now or schedule for later. Appora publishes to your connected Facebook Page and Instagram Business account automatically.

Every draft, scheduled and published post in one place, with status tracking and a link to the live post.

See your whole month at a glance. Drag to reschedule, edit in place, and keep a steady cadence.

Preferred tone, words to use, words to avoid, default hashtags and posting times — applied to everything.

Clear monthly limits, a live credits meter, and self-serve upgrades, downgrades and invoices through Stripe.

Start generating and scheduling on-brand posts in minutes.