Pricing
Pick a plan and start posting
All prices in USD. Every plan includes AI captions, hashtags, image generation, AI Video Credits, scheduling and publishing across every supported platform. Start with a 7-day free trial; upgrade, downgrade or cancel any time. Pay yearly to save up to 17%.
Starter
$19 USD / month
$0 today — then $19/month after your 7-day free trial
- 30 posts per month
- Max 1 auto-post per day
- 30-Day AI Content Plan
- AI captions and hashtags
- 20 AI image generations per month
- Customer-uploaded images/media
- Appora Video Templates
- Content Calendar
- Post Now, Schedule and Auto Posting
- 2 connected social accounts
Business
Recommended$39 USD / month
$0 today — then $39/month after your 7-day free trial
- 60 posts per month
- Max 2 auto-posts per day
- 30-Day AI Content Plan
- AI captions and hashtags
- 50 AI image generations per month
- Customer-uploaded images/media
- Appora Video Templates
- Content Calendar
- Post Now, Schedule and Auto Posting
- 5 connected social accounts
Pro
$69 USD / month
$0 today — then $69/month after your 7-day free trial
- 90 posts per month
- Max 3 auto-posts per day
- 30-Day AI Content Plan
- AI captions and hashtags
- 100 AI image generations per month
- Customer-uploaded images/media
- Appora Video Templates
- Content Calendar
- Post Now, Schedule and Auto Posting
- 8 connected social accounts
Prices and limits are managed by Appora and may change. Taxes may apply depending on your location.
Billing questions
Good to know
Which platforms can Appora post to?
Appora publishes to Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Threads, Bluesky, Pinterest, Google Business, Vimeo and Reddit. Most connect in one click with managed keys; X, Google Business, Vimeo and Reddit need your own API credentials, which you can add in Connect Accounts.
How many posts, images and videos do I get?
Every plan includes a set number of AI-generated posts, AI images, and AI Video Credits every month — even on an annual plan, this allowance resets monthly, not once a year. Your dashboard shows how many of each you have left. You can also buy one-time Post and AI Video Credit top-up packs that never expire.
Can I schedule posts in advance?
Yes. Save posts as drafts, schedule them on the calendar in your timezone, and Appora publishes them automatically. Failed publishes are flagged with the reason so you can retry.
Can I change or cancel my plan?
Any time. Upgrade, downgrade or cancel from the Billing page — it's handled through the Stripe customer portal, and your invoices are there too.
Do you offer refunds?
See our Refund Policy for the details. In short, contact us and we'll make it right where the policy allows.
Still deciding?
Start on any plan — you can move up or down whenever you need to.